My 1043
Backyard Brawl 2024
The new 104.3, Central Michigan's best variety, wants you to get ready for an exciting day of hoops, community spirit, and giving back!
Join us on December 21st at CMU's McGuirk Arena for the Backyard...
Vote for the GI Tech Center Student of the Month
At My 104.3, we’re all about celebrating hard work—especially in the GI Tech Center, where high school students are mastering skills that will last them a lifetime.
That’s why every month, we’re shining a spotlight...
2024 Mt. Pleasant Rotary Auction
The Mount Pleasant Rotary Auction is happening on Tuesday, October 22nd, from 5:00 to 9:00 p.m.
Over 100 businesses and individuals have donated a variety of items, including gift packages, vacations, services, and more.
Bidding starts...
Boo Bash 2024
You're invited to Boo Bash 2024!
This year, the fun is happening at a new location, downtown Mt. Pleasant on Halloween Day, Thursday, October 31st, from 4:00 to 6:00 p.m.
Dress up your little ghouls and...
Tailgate with My104.3!
Join us for some tailgating fun and support our local high schools.
We’ll be tailgating each week before a local football game from 6:00 p.m. until kickoff.
Here’s where you can catch us:
Friday October...
Feed the Need with the United Way
My 104.3 is proud to partner with United Way of Gratiot and Isabella Counties for this year’s Feed the Need event, happening on October 16th.
This annual effort, formerly known as Fill a Mayflower, has...
Into the Light Cancer Awareness Walk
Community Cancer Services supports Isabella County residents with costs related to cancer care such as mileage and lodging support while traveling for treatment.
On Friday, September 6th from 4 p.m. to 9 p.m. at the...
CMU celebrates record-setting $26 million in fundraising
Central Michigan University alumni and friends paid it forward in a big way during the 2023-24 fiscal year, contributing $25.9 million in the single most successful fundraising year in school history. The new record...
VA to host PACT act toxic screening event in Mt. Pleasant
The Department of Veterans Affairs is hosting a “Promise to Address Comprehensive Toxics,” event Friday, Aug. 23, at the Soaring Eagle Casino in Mount Pleasant. It’s all an effort to make veterans more aware...